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Guest blogging. Good idea?

Like many topics in SEO, it comes down to quality, moderation and balance. Aim for fewer, higher quality and normally it is deemeded worthwhile and wholesome. Too many, automated and low quality = bad = spammy.

Matt tells tells us

…it can be good

…but it could be bad

Like chocolate at Christmas [...]

April fools and easy link bait

The 1st April 2009, many companies used classic April Fools as an excuse to bait for links and it has worked as I will show a few here.

One thing which was new this year was the large amout of Tweeting and other social media that was used to distribute.  And it allowed a very [...]