Comments on: My excuses for why Rankings aren’t all they are cracked up to be! http://www.adrianland.co.uk/seo/excuses-why-rankings-arent-all-they-are-cracked-up-to-be/ SEO, PPC/SEM, Social Media, Analytics thoughts and opinions from inside the corporate world Sat, 28 Jan 2012 00:07:57 +0100 hourly 1 http://wordpress.org/?v=3.3.1 By: Adrian http://www.adrianland.co.uk/seo/excuses-why-rankings-arent-all-they-are-cracked-up-to-be/comment-page-1/#comment-638 Adrian Mon, 07 Dec 2009 13:44:55 +0000 http://www.adrianland.co.uk/?p=604#comment-638 And if to prove a point - check out this latest Google announcement about personalized search for everyone, even people who are signed out or don't even have an G account - http://googleblog.blogspot.com/2009/12/personalized-search-for-everyone.html And if to prove a point – check out this latest Google announcement about personalized search for everyone, even people who are signed out or don’t even have an G account – http://googleblog.blogspot.com/2009/12/personalized-search-for-everyone.html

]]> By: Mark http://www.adrianland.co.uk/seo/excuses-why-rankings-arent-all-they-are-cracked-up-to-be/comment-page-1/#comment-635 Mark Fri, 27 Nov 2009 10:16:04 +0000 http://www.adrianland.co.uk/?p=604#comment-635 We tackle this problem by: 1) Using servers based in the country they are checking results for 2) Collecting CTR data on universal/blended results to investigate potential click-share 3) Not using personsalised search (as it's still way, way in the minority and your default signed in results should be the same) 4) Keyword targeting based on revenue value (conversion / opporunity / current ranking). Out of interest, what 4 studies did your CTR data come from? (Publishing soon) looks quite different. We tackle this problem by:

1) Using servers based in the country they are checking results for

2) Collecting CTR data on universal/blended results to investigate potential click-share

3) Not using personsalised search (as it’s still way, way in the minority and your default signed in results should be the same)

4) Keyword targeting based on revenue value (conversion / opporunity / current ranking).

Out of interest, what 4 studies did your CTR data come from? (Publishing soon) looks quite different.

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