Tag Archives: 101

Common causes of duplicate content

Posted on 25 July, 2008 by Adrian

I was trying to list out all the causes of duplicate content – well accidental duplication. Here is the list to date Inconsistent URLs and links, especially search results or inventory via different attribute routes Similar products or bundles of … Continue reading →

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Best practice guides for Meta Data & H1′s

Posted on 10 July, 2008 by Adrian

Best Practices for Title Tag Limit the length of the titles between 70 – 90 characters including spaces Focus on keywords that most closely relate to the purpose of the page Repeat the primary keyword at least twice Use a … Continue reading →

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What do Search Engines want?

Posted on 10 July, 2008 by Adrian

What do search engines want … (written in Mar 07 and moved here in July 08) will update at some point !! … this can depend on who you ask – but here are some general notes. YAHOO: Original and … Continue reading →

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SEO what is it all about and how does it work?

Posted on 10 July, 2008 by Adrian

For anyone in this business I bet you get asked the same question……. “what is important for a search engine and how do we do that?” Which in most other businesses would be easy to answer but SEO is not … Continue reading →

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